Cultivating the relationship…after Gen Y

Author: Debra  //  Category: General, Marketing

Resources have been allocated to throw at getting our Gen Y members more interested and involved.  This is a very good thing.

However, dosage I am curious about those that have been born in the 21st century.  I want to put together a place on our web that will make them want to come visit the site.  I am going to start looking for things to add to the web.  Our current ELGAsaurus page is as much of a dinasaur as it’s namesake and it’s not a section I’m particularly proud to show off.  I’m entertaining notions at this point.

I just recently found out about National Credit Union Youth Week with the 2009 slogan of  The Magic of Savings that runs April 19 – 25.  I would love to have some fun with this theme!  Getting a magician in the main branch for a day with some cool little give-aways and a nice piece on a savings account or CD would be so fun.

Also, ed just found out that instead of participating in Youth Week, gastritis we do something called Smart Money Week instead.  I just think that with our current push to focus on strengthening our relationships with our younger members that Youth Week should be an occasion we celebrate.

I will make sure to put something about it on the web if  I can’t get any further buy in to celebrate it in the branches.

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